The Internet has changed the way that the music industry distributes music. Instead of creating CD's and Records to sell in shops, many record labels are distributing music online across the Internet. A popular program for this is iTunes. The is an online music store run by Apple which people can download their favourite tracks from 79p.
As well as selling music in music stores such as iTunes many artists are choosing to market their music virally. Viral Marketing is using websites such as Vevo & Youtube to advertise your music. Although they do not get any profit from viral marketing, their music is being viewed by millions of people across the globe. If people viewing this material like the music, they may choose to purchase it from a Music store such a iTunes.
With the increase in technology and illegal downloads increasing many users are downloading pirated copies of artists songs and albums. Illegal torrents and programs such as lime-wire allow users to download track, albums, films and even software free of charge. Program such as these mean that artists and record label are making less money because people are downloading it illegally. Ways of downloading and converting videos from sites such as Youtube and Vevo are now emerging to and less and less people are paying for the music they download.
The increase in technology such as iPods and MP3 players has increased the sales of downloading music using the internet. People do not want the albums anymore as they take up space, get lost and scratched. Now that computers have excessive storage capacity they can store thousands of tracks on their PC. They do not need album artwork or song information because it is all stored electronically on computers. iPods now show a picture of the album artwork on the screen and song information is stored too. Because of this increase in technology the music industry is selling more music using the internet than selling CD's and Records in shops.
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